starbucks

How Do Starbucks Market Their Products? A Human-Centric Strategy

Starbucks is one of the biggest coffee brands in the world, so how do Starbucks market their products? Let’s explore their human-centric marketing approach. From humble beginnings in Seattle’s Pike Place Market in 1971, Starbucks has become one of the most recognizable coffee chains not only in the US but also in the world. Starbucks

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